Start With Strategy, Not Software

Jumping into funnels, ads, or video scripts without message clarity is a costly mistake. Many creators and brands waste time and money chasing clicks when they haven’t tested if their offer resonates.

Before you touch a funnel builder or open Canva, ask yourself: Does this message make someone feel seen, understood, and compelled to act?

Why Message Validation Comes First

Your message is your magnet. Without a clear, validated message, even the best funnels fall flat. No software or ad spend can fix a weak message.

When your message hits, everything else clicks:

• Higher conversions

• Lower ad costs

• Stronger emotional response

• More shares and saves

That’s why testing your message comes before designing anything.

Ways to Prove Your Message Fast

You don’t need a polished funnel to validate your offer. You need eyeballs and honest reactions. Here’s how to do that:

1. Post It Raw

Share your message on social media, email, or a landing page with a simple opt-in. Watch:

• Do people comment “This is me”?

• Are they DMing you for more?

• Does it get saved, shared, or bookmarked?

2. Run Message-Only Ads

Use $10–$20 to run simple ads with just your message—no funnel. See which headlines and hooks stop the scroll. Pay attention to:

• Click-through rates

• Comments and reactions

• Saves and shares

You’re not selling yet—you’re learning.

3. Ask and Listen

Reach out to your ideal audience. Use polls, DMs, or live calls to ask:

• “What part of this resonates?”

• “What feels confusing or off?”

• “What would make you want this now?”

Listen more than you speak. Their words are gold.

Avoid the Funnel Trap

Don’t fall in love with your funnel. Fall in love with your message. Funnels should amplify what already works—not try to fix what’s broken.

Launching a funnel before testing is like decorating a restaurant no one wants to eat at. Beautiful… but empty.

From Message to Momentum

Once your message is proven—and only then—build your funnel around it. Let the real-world reactions shape:

• Your offer stack

• Your headlines

• Your videos and creatives

• Your guarantees

Now, your funnel has a pulse.

The Fastest Path to Sales Starts Here

Skip the guesswork. Start with a message that makes people feel:

• “Finally, someone gets me.”

• “I’ve been waiting for this.”

• “Take my money.”

Prove your message in public. Make noise. Gather feedback. Then build your funnel with confidence.